Description:
In this solo episode, I talk about the launch of my new WordPress product, Unified Email Capture.. which was happening the day after this recording! And did launch by the way. 
This plugin is the first of a series of plugins we are launching that will eventually form what we call a ‘toolkit’.
This toolkit is first and foremost going to be used in-house for our own sites and client projects; to build custom websites. But while we’re at it, we’re making each component available to the public as a premium plugin.
I talk about what got us here, the process and how our business as a whole benefits. Why ‘this’ plugin? How does it benefit our business and our future as an agency? Buckle up.. this is a true to form episode from the trenches. Enjoy!
TOPIC BREAKDOWN
- Unified Toolkit … A breakdown and recap.
- About Unified Email Capture, how it was built!
- How I built the website to sell this plugin.. hint, our FSE Block theme! And what we use to sell.
- A last minute change to this product after a marketing discussion..
- What having this product now changes for us and how it influences our content marketing efforts. How do we benefit?
- What did we learn from this process? How is that leveraged? Who else does this benefit..?
Check out these related Episodes:
- Episode 71: Pricing – UWD Update, Team to Retainers to Hourly, The Million Dollar Agency Goal
- Episode 67: Matt’s Influences.. How He Keeps Building. I Dare You & the Art of Commitment
- Episode 60: Matt’s Agency Update – Super Busy! How We Find Time to Build & Launch a New Product
Web Developer, WordPress & JavaScript Nerd at Unified Web Design, LLC
Matt is the Founder & Web Designer at Unified Web Design, Owner of UnifiedPlugins.com, blogger at MattLevenhagen.com ( who else would be? 
) AND host of this amazing podcast, The Builders!
) AND host of this amazing podcast, The Builders!Latest posts by Matt Levenhagen (see all)
